New year, new skill?
2019 has been such a busy year for us in terms of delivering digital marketing and social media training. The one thing that stood out over the year is the growing demand for practical workshop based courses specifically tailored for those in existing businesses or start-up businesses.
With that in mind, we’re delighted to be offering two new four week workshops in Social Media for Business for 2020 in conjunction with the Cork Training Centre and Mallow Night School.
Both courses will be starting in mid/late January and will cover the following:
Week 1
Overview of social media use in Ireland and the demographic of users
Introduction to Digital Marketing and how it interacts with Traditional
Marketing
Facebook for business use – creating pages, posting/scheduling content,
running paid campaigns
Week 2
Instagram for Business – creating business accounts, posting/scheduling
content, running paid campaigns
Content creation tips – using apps to edit pictures, create posters/flyers, basic video editing skills
Week 3
Twitter for Business – creating business accounts, posting/scheduling
content, running paid campaigns
Hootsuite – introduction to setting up a Hootsuite account which is a free tool that allows the scheduling of social media posts into Facebook, Instagram, Twitter & LinkedIn
Week 4
LinkedIn for Business – creating profiles and business pages, posting content, running paid campaigns
Creating an Online Marketing Plan – 1) Know your Goals 2) Know your
Audience 3) Create Content 4) Monitor & Measure
For more information on any of these courses or to enquire about setting up a one-to-one or group training session, please contact us. We’d be delighted to talk through the options with you!
